NFL star starting marketing company

Michael Vick admits he’d like to copy NBA star LeBron James business plan. Continue reading…

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April 14, 2011, 9:28 am

LeBron is king of NBA jersey sales

LeBron James has owned Kobe Bryant on the court and now he’s beaten him in jersey sales. The Miami Heat star has reclaimed the top spot in NBA jersey sales. Continue reading…

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April 13, 2011, 10:49 am

LeBron takes $2 mil endorsement deal from Jay-Z

LeBron James might not lead the Heat to the NBA Championship this season, but he’s picked up a huge win off the court. Continue reading…

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April 13, 2011, 9:28 am

LeBron’s mom takes her slapping talents out of Florida?

Gloria James, who’s attack on a Miami valet when viral on the web, has taken her slapping skills out of Florida. Continue reading…

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April 12, 2011, 9:30 am

LeBron James mother arrested

Not only did LeBron James take his talents to South Beach, he brought his mom with him. Continue reading…

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April 7, 2011, 9:37 am

Miami Heat Big 3 are third best in recent NBA History

LeBron James, Dwyane Wade and Chris Bosh aren’t the best trio in NBA history, but they’re not far away. Continue reading…

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April 6, 2011, 9:23 am

LeBron James unhappy with refs foul calls

LeBron James finds himself questioning the calls of NBA officials. Continue reading…

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April 1, 2011, 9:34 am

NBA GM says LeBron DIDN’T pick Miami because of weather

Wolves GM David Kahn is trying to convince Minnesota fans that the terrible weather won’t hurt his teams chances of recruiting free agents. Continue reading…

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April 1, 2011, 7:25 am

LeBron James car NOT allowed in Cavs players lot

King James was denied entry into the Cleveland Cavaliers player parking lot yesterday. Continue reading…

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March 30, 2011, 10:37 am

LeBron James brings his talents to tennis match

Dwyane Wade and LeBron James visited a tennis star over the weekend. Continue reading…

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March 29, 2011, 9:12 am

LeBron’s return trip to Cleveland a bust?

Cavs fans have given up on the NBA team this season, so much even public enemy No.1′s return doesn’t create buzz. Continue reading…

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March 27, 2011, 10:33 am

Six time champion coach questions loyalty in NBA

A former NBA Celtics coach wonders what happened to the bond players felt with a franchise. Continue reading…

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March 26, 2011, 8:32 pm

LeBron gets street art treatment

LeBron James and his Heat teammates are being honored on the streets of Miami with a huge mural. Continue reading…

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March 26, 2011, 8:22 pm

LeBron James has sneak attack on TV show

LeBron James took his talents to the “Ellen Degeneres Show” on Monday. Continue reading…

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March 23, 2011, 11:14 am

LeBron James forgiven for sticking it to Cleveland?

How soon we forget, last summer some people wanted LeBron James kicked out of the country for publicly embarrassing the sports fans in Cleveland and taking his talents to South Beach, now they’ve started to forgive. Continue reading…

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March 22, 2011, 12:12 am

LeBron’s neighbor plays MLB

Miami Heat star LeBron James isn’t the only pro athlete on his street. Continue reading…

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March 15, 2011, 9:08 am

LeBron James sued for taking his talents to rival nightclub

LeBron James has more problems than just the Heat’s sorry play, he needs to lawyer up. Continue reading…

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March 9, 2011, 9:41 am

12-year-old “LeBron James of Chess”

Justus Willians, a 12-year-old from the Bronx, has become an internationally ranked chess master. Continue reading…

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March 3, 2011, 1:45 am

NBA superstars take 20 security guards with them for late night snack

Heat stars LeBron James and Dwyane Wade took a silly amount of security with them for a late night snack in the Windy City Continue reading…

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February 25, 2011, 9:36 am

Lakers no longer NBA’s most watched team on ESPN

Kobe Bryant might lead the Lakers to the NBA championship this summer, but he’s not leading as many eyeballs to TV’s. Continue reading…

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February 25, 2011, 9:27 am

Cleveland NBA ratings in the toilet

NBA ratings are up across the country except in the “Mistake by the Lake.” Continue reading…

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February 23, 2011, 8:47 am

Boxing ring announcer gets LeBron spot

Boxing ring announcer Michael Buffer made a cameo in LeBron James latest TV sport for an insurance company. Buffer, 66, is known for his trademarked catchphrase, “Let’s get ready to rumble!” Buffer held various jobs including a car salesman, then began a modeling career at age 32 before becoming a ring announcer at age 38.

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February 22, 2011, 9:28 am

LeBron James makes less than 11 NBA All-Stars

11 – All-Stars can say they have bigger paychecks than LeBron James, arguably the NBA’s best talent. Continue reading…

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February 21, 2011, 8:19 pm

LeBron James to make featured acting debut

LeBron James is planning to make his feature acting debut playing—we hope he doesn’t get too lost in his character—a superstar NBA player in Continue reading…

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February 19, 2011, 11:06 pm

Rapper gets animated in LeBron cartoon

Drake is going to get animated, literally. The Toronto rapper is going to be featured in the cartoon “The LeBrons,” set to debut in March. Continue reading…

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February 18, 2011, 11:15 pm

LeBron: Cavs/Wizards should be on national TV

LeBron James said he hasn’t talked to any of his former Cleveland teammates about their record-setting 25-game losing streak because that’s “a very sensitive subject,” and added he hopes they win soon. There’s one game he thinks the Cavs have a shot. “Something has to give in that game where they play the Wizards,” James said. “I think that should be a nationally televised game right there, honestly.” — Miami Herald

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February 9, 2011, 6:44 am

LeBron James leaving Cavs has caused ticket lawsuit

A consulting company demands $9,300 from Executive Tickets, claiming the company welshed on its promise of a refund if LeBron James did not return for the Cavaliers’ 2010-2011 season. READ MORE…

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February 8, 2011, 9:20 am

NBA star mocks LeBron James pre-game ritual

Before Thursday’s game, Magic star Dwight Howard made fun of LeBron James’ pre-game ritual of tossing a plume of talcum powder in the air. READ MORE and WATCH VIDEO…

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February 4, 2011, 11:03 pm

Britney Spears parties with NBA superstar

Britney Spears partied with LeBron James before she walked down the aisle as a bridesmaid at a friend’s wedding in Florida last weekend. Continue reading for more details

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February 1, 2011, 9:02 am

LeBron James travels in posse of 10 in black minibus

LeBron James isn’t afraid of a little snow. Despite shunning our city to head South last July, the Miami Heat star ventured into the blustery weather on Wednesday with teammate Dwayne Wade and a dude crew of 10 to dine at the Darby. Our source tells us King James, who took on the Knicks yesterday, had a tableful of food, but “didn’t appear to be drinking.” Fellow diners left him alone, although the night’s performer, Lady Rizo, gave him a shoutout over the mic. When the group of b-ballers finished their meal, they left the West Village eatery in a black minibus with tinted windows. — NY Daily News

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January 28, 2011, 9:07 am

LeBron James trying to help Knicks land All-Star?

Maybe LeBron James shouldn’t be such a villain to Knicks fans after all. Apparently, he was the one who planted the idea of playing for the Knicks in Carmelo Anthony ‘s head. Continue reading for the rest of the story.

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January 27, 2011, 9:48 am

LeBron James costs Cavs 26% of franchise value

No player in the 64-year history of the National Basketball Association has come close to having the immediate and profound impact that LeBron James had when he bolted the Cleveland Cavaliers for the Miami Heat this summer. The King’s move accounted for both the biggest gain and drop in team values: the Heat’s worth increased 17%, to $425 million (seventh among the NBA’s 30 teams), and the Cavaliers plummeted 26%, to $355 million (15th). — Forbes

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January 27, 2011, 8:54 am

Random people parking outside LeBron James home, police monitoring

Heat star LeBron James joked about how everyone has seen his Coconut Grove house on the Internet. The problem is, people have been driving by and parking outside to catch a glimpse, a city of Miami spokesperson said. Police are monitoring that. — Miami Herald

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January 26, 2011, 9:28 am

LeBron, Tiger troubles help Ad Agency

Wieden & Kennedy was named Ad Age’s Agency of the year, in part for commercials dealing with Tiger and LeBron. In 2010 the agency was tasked with helping Nike address the messes created by two of its biggest athlete endorsers — Tiger Woods’ infidelities to his wife and LeBron James’ less-than-graceful exit from Cleveland. Continue reading to see the commercials and learn more…

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January 24, 2011, 5:45 pm

Rapper upset with Heat stars LeBron, Wade?

Since Lil Wayne’s release from prison late last year, the rap superstar has been a regular at Miami Heat games, sitting courtside alongside Birdman and other Young Money artists. Yet, Little Wayne is not happy with Heat stars LeBron James and Dwyane Wade because they

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January 20, 2011, 9:22 am

NBA star has $4,000 birthday cake

LeBron James, Timbaland, Flo Rida and actress Eva Pigford among those at Dwyane Wade’s 29th birthday party Sunday at Wall Lounge at the W Hotel in Miami Beach, where the birthday cake cost nearly $4,000. — Miami Herald

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January 19, 2011, 9:05 am